How did it begin?

Hello, I am Jacqueline Koo, a Korean immigrant living in Melbourne, Australia. As a senior IT professional for a major corporation in my 50s, I couldn't help but notice how dull and lackluster my skin had become. Breakouts, fine lines, sagging, and uneven pigmentation had taken their toll, and the skincare products I was using failed to deliver the desired results.

Search for the good old skin remedy began in 2007.

Skincare products I was using and those mass-produced with preservatives /were formulated with artificial fragrances, colors, and harsh chemicals, toxin additives and they simply weren't doing justice to my skin. I was determined to revive my skin with natural goodness, free from harmful chemicals and in harmony with nature's intended beauty.

Research and development for Age-defying Skin Science

Growing up in South Korea, I experienced the powerful nature of herbal remedies that cured my purulent nasal discharge in my teenage years. My unique approach to formulation was to bring back that age-old herbal remedy by removing all fillers, chemical additives and artificial enhancers and incorporating botanical extracts of Australian Native plants known for powerful antioxidants and skin-healing medicinal treatments.

The research proved that the product efficacy of each bio-active was ten-folded by removing incompatible ingredients and fillers and using plant-based antioxidants.

Younger Looking Skin Naturally in 5 days

Backed by 15 years of R&D, LA MAXIME delivers younger-looking skin with radiance. You will experience clear, super soft and smooth skin and witness fading pigmentation naturally within 5 days. I look years younger at 69. Don't settle for the ordinary when you can indulge in the extraordinary.

Enjoy your beautiful skin!

Jacqueline Koo (69)

Founder of LA MAXIME.

Our promises and commitments to you

We continue to research and develop skincare products for your age-defying experience.

These are our promises and commitments to you:

  • Immediate relief from dry skin
  • Zero pigmentation with continued use 
  • Smooth and age-defying skin from 100% plant-based antioxidants
  • Free from toxin additives, 
  • Cruelty-free
  • Free from animal or animal-derived ingredients
  • Trusted beauty brand with immediate results