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This is my skin at 71.


I’m Jacqueline Koo, founder of LA MAXIME.

As a Korean woman, I grew up in a culture deeply obsessed with skin, where invasive and non-invasive procedures became part of everyday life.


Over time, I realised I wanted a different approach to aging and skincare.


I turned that lifelong passion for skincare — together with my own struggles with dry skin, pigmentation, hormonal breakouts, enlarged pores, wrinkles and loss of firmness in my 50s — into a clean, intelligently formulated skincare system for mature skin, combining Australian native botanicals with high-performance plant-based actives.


LA MAXIME was never created to chase trends or ingredient fads.

It was created to nourish the skin deeply and support confidence, elegance and authenticity as we age.


Designed to support visible skin improvement from the very first use.

And at 71, this is the philosophy reflected in my own skin.


Vegan Certified • Non-Toxic • Powered by Plant-Based Actives

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Choose your Skin Glow 5™ Ritual


Skin Glow 5™ Starter Set — $250
Travel-sized. Ideal for first-time users.

Skin Glow 5™ Full Set — $750
The complete system for firmer, brighter, more defined skin.

Both sets Include a complimentary 1:1 guided session with the founder. You will receive a Calendly booking invitation after purchase.

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1:1 Guided Skin Glow 5™ Online Sessions.


I show you exactly:

• How to layer correctly
• How much to use
• What your skin actually needs


No confusion. Just results.

Skin Glow 5™ restores structure —so your skin looks firmer, brighter, and more defined.


A simple 5-step routine engineered for visible results.

The exact 5-step routine I follow - every day.


Just right structure in the right order

The exact 5-step ritual I follow - every day


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What you will notice


Within days
Skin feels calmer, more hydrated, looks brighter.


Within 1–2 weeks
Smoother texture, firmer appearance.


With continued use

More defined, radiant skin.

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Most women over 50 don't need more products. They need the right structure - in the right order.


Visible difference - from your first session


Award-winning. Proven on real mature skin.


Recognised across Australia, the UK and the USA.

This is for you if:


• Your skin feels dry, dull or tired
• Your products are no longer working
• You feel overwhelmed by too many choices
• You want a clear, structured routine that works

Takes just a few minutes.
1–2 drops per step.
Visible results.

You don’t need more products.
You need the right routine — done consistently.

FAQ


What is Skin Glow 5™?
A structured skincare routine designed specifically for mature skin to restore skin structure and radiance.

Can I skip exfoliation?
Start with twice daily use (AM & PM) for 1–2 weeks to reset texture and enhance absorption.
Then maintain once daily or 2–3 times weekly.

Is Skin Glow 5™ suitable for sensitive skin?
Yes. The system supports the skin barrier while delivering visible improvement.